BRAND VAN EGMOND ATTENDS DUTCH MINISTRY'S INNOVATION LECTURE, THE HAGUE, NL, 2010
On Tuesday 7 December, the Dutch Ministry of Economic Affairs, Agriculture and Innovation is hosting the 2010 Innovation Lecture. The historic Knight’s Hall (Ridderzaal) in The Hague forms the unique setting for this annual event, which highlights the importance of innovation for a sustainable and enterprising Netherlands.
The theme of the 10th Annual Innovation Lecture is the 'Asian Challenge'. In recent years, innovation has taken off in China, India, Japan, Singapore, South Korea, Malaysia, and Taiwan. What can we learn from these countries' approaches to innovation and how can we make the most of Asia's innovative developments?
Two inspiring international figures will be speaking: Professor Yoko Ishikura from Japan will cover the challenges Asia presents to innovative parties in the Netherlands from a scientific perspective. Businessman Sam Pitroda from India will outline the importance of these developments for businesses.
Annet van Egmond is attending this event and participating to the discussion as a Committee Member. BRAND VAN EGMOND's Lighting Objects can already be found in several boutiques and showrooms in Shanghai and Beijing. Our Asian Challenge is to find good distributors in new areas such as Japan, Vietnam, and India.